GM Azora 404 Cricket Bat (2027)

The GM Azora 404 is a Gunn & Moore cricket bat for batters who like to get forward and drive with authority, combining a bold new look with a light, easy pick-up.

Part of the all-new Azora range, this model is built around a shortened L540 blade, which helps it feel quick to the ball. A pronounced low swell and sweeping contours create a powerful hitting zone, ideal for dominant front-foot strokeplay, while the F2 face profile and Powerarc bow are designed to get the most out of every shot. The result is a bat that feels effortless in the hands yet carries real authority at impact.

Made in England from Prime English Willow, the Azora 404 is finished with a Fuze Grip for a secure, confident connection between hands and bat. Its imposing profile marks the arrival of a completely new GM silhouette, so it looks as purposeful as it plays.

• Brand: Gunn & Moore
• Model: Azora 404
• Willow: Prime English Willow
• Blade length: Shortened L540
• Handle length: 310mm
• Face profile: F2
• Swell: Low swell position
• Grip: Fuze Grip
• Made in: England

GM 404 willow grade

• Seasoned, bleached Grade 3 English willow
• May show knots, with some stain or specks in the wood
• Treble spring cane handle

GM NOW! and ToeTek fitted as standard

GM NOW! means the bat is prepared at the factory before it reaches you:

• Knocked in by GM's own batmakers
• Raw linseed oil applied to hold the moisture level of the blade, which reduces cracking and splitting
• Clear anti-scuff cover fitted to the face and edges to make the blade last longer

ToeTek protects the part of the bat that takes the most punishment:

• DriGuard applied to the toe to resist damp and limit toe swelling
• A specially shaped, resilient shield fitted to the toe
• Cuts down the toe damage and feathering that tapping at the crease often causes
• An extra barrier against damp